The World of Cleats
(This site was last updated December 15th, 2015)
According to FIFA, over 270 million people are involved in the sport of soccer, fueling a huge industry that seeks to equip the sport’s players. One of the key pieces of equipment used in competitive soccer is the soccer cleat. Soccer cleats are produced at a massive scale and use up an enormous amount of resources. So, in an era of increasing resource scarcity, it is time to take a deeper look at the production of cleats and see who is doing it right.
Our results are as follows:
For a link to the interactive data that is currently being optimized for use on the site, click here.
For a deeper look into the data, click here.
Adidas and Nike, two retail giants, are at the top of the list for the most sustainable cleat producers. Both companies have recently made major advances in the sustainable production of cleats and are using their vast resources in a positive way. With their resources, these companies are also able to be the most innovative and transparent with the way they produce cleats.
Puma and New Balance both show promise in some upcoming projects and proposals, but currently lack some of the innovation and depth that Adidas and Nike have. Both Puma and New Balance score high in the sustainable production of cleats, but suffer in the output section of the ratings. However, both companies have made proposals of how they plan on improving factors that went into output sustainability.
Asics scored consistently low in all categories. They are also one of the smallest competitors in the soccer cleat market, so it is likely that they have not put as many resources into the production of cleats than the other companies.
Under Armour had the highest rating in the production category, yet scored the lowest overall. While Under Armour has many references to corporate responsibility in their founding principles, there is very little information on their sustainable practices. Since there was little to no information on any sustainable initiatives, they suffered heavily in the outcomes section.
While Umbra and Diadora, as well as several other cleat producers, were considered for inclusion in this rating, they were left out due to either not disclosing enough information or not having a big enough share in the market.